Hong Kong Smart Design, Sparkle in Greater Bay Area 2022; Hong Kong Creative Industries Summit: Energ

Published date03 August 2022
Publication titleXinhua Finance Agency

ear up! Capture the Opportunities amid the Pandemic and Tap into Greater Bay Area MarketHONG KONG SAR - Media OutReach - span lang="EN-US3 August 2022 - span lang="EN-USOspan lang="EN-USrganized by the Hong Kong Exporters' Association, with the support of Create Hong Kong of the Government of the Hong Kong Special Administrative Region as the Lead Sponsor, the business platform "Hong Kong Smart Design, Sparkle in Greater Bay Area 2022" today (3 August) hosted its signature event "Hong Kong Creative Industries Summit: Energize Borderless Opportunities" span lang="EN-USonlinespan lang="EN-US ("the Summit"). Officiated by The Honourable Kevin Yeung Yun-hung, GBS, JP, Secretary for Culture, Sports and Tourism of the Hong Kong Special Administrative Region, the Summit gathered leaders from different sectors to share their ideas on how local industrial design and SMEs can develop their businesses in the Guangdong-Hong Kong-Macao Greater Bay Area (GBA).

span lang="EN-US span lang="EN-USIn celebration of the 25supthsupspan lang="EN-US Anniversary of the Establishment of the Hong Kong span lang="EN-USSpecial Administrative Regionspan lang="EN-US, span lang="EN-USthe "Hong Kong Smart Design, Sparkle in Greater Bay Area 2022" aims to support the venture of Hong Kong's original designs, brands and services into the span lang="EN-USGBA market. One of its signature events is the Summitspan lang="EN-US which brought together key figures from local commercial sectors, design leaders and scholars to identify opportunities and trends in the GBA, discuss policies related to, for example, intellectual property protection and taxation, and deliberate on winning strategies to facilitate Hong Kong industrial design and SMEs to benefit from and expand their footprints in the GBA.

span lang="EN-USIn his welcome speech, Mr. Eric Sun, Chairman of the Hong Kong Exporters' Association, shared "The GBA market is full of business opportunities, while it is also full of competition.

As its business model is different from that of Hong Kong's, we have to fully understand the GBA market. As the highlighted event of the 'Hong Kong Smart Design, Sparkle in Greater Bay Area 2022' , the summit aims to assist Hong Kong's design industry professionals to become familiar with the region and allows the expansion of businesses into the GBA market especially in the Mainland.

The project will also enhance the exposure of local design products and brands in GBA, utilizing a variety of promotional...

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